The other day I was in Starbucks and I started talking to a woman in line.
She told me she was in real estate. I chuckled inside and thought this is your lucky day.
I asked her, “How’s the Market?”
Her response was, “It’s picking up”.
I thought the words; “It’s picking up” may not be the best words to choose to answer that question?
Then I thought about my question?
What really was I asking her when I asked, “How’s the market?”
What I was really asking was, "How's my market not how's your market?"
What I really wanted to know is, in my neighborhood on my block are the values of homes going up or down and how long is it taking to sell a home.
So here is a suggested dialogue the next time a person asks you how’s the market?
Magic Words
How’s the market?
Overall the market is doing well.
I’m curious when you ask how’s the market, would you be interested in specifically how much homes are selling for in your neighborhood and how long they are taking to sell?
Yes.
What I do for my friends, family and other people in the neighborhood is send a quick email that gives you an up to the moment analysis of how well the market is doing in your neighborhood. Would you like me to send that to you?
Yes
Cool, what’s your email address.
Give that a try. It will help you add people to your data base and also help you move into a more meaningful real estate discussion when you are having causal encounters.
Have a Great Day
Joe
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